The ambience at Loacker Moccaria is imbued with Italian flair. Whether it be the aroma of freshly-ground coffee or freshly-baked brioches, the warm tones of the interior or the natural materials: each individual detail creates a unique, pleasant atmosphere, inviting guests to linger awhile and of course to indulge their sweet tooth. The Schlern, as the iconic image of origin and naturalness, is integrated effectively as a backdrop into the counter area. This is where freshly-prepared products such as strudel or Loacker Moccaria tartlets are presented. It is also where visitors can watch the individual stages of production, observing how the fresh wafers, for example, are dipped in fine hazelnut-chocolate creme or how a latte macchiato is decorated by hand.